Seagram’s VO is a blend of Canadian whiskies.

100 Pipers takes its name from the ballad of The Hundred Pipers, which tells the story of the troop of pipers said to have led Bonnie Prince Charlie into battle during the 1745 Jacobite uprising.

It was created by Jimmy Lang and Chivas Brothers master blender, Alan Baillie in 1965, and first launched in the US. Four years later the name ‘Seagram’s’ was added to the label (and remains to this day), and the Scottish flag removed.

Hugely popular in Thailand with a local Asian bottling plant in India.